Cookie Policy | TrendyX

Last Updated: May 8, 2025

Welcome to TrendyX. This Cookie Policy explains how our website uses cookies and similar technologies to enhance your browsing experience while ensuring transparency about the data we collect. We’ve created this comprehensive guide to help you understand what cookies are, how we use them, and how you can manage your cookie preferences when visiting our fashion and lifestyle platform.

As highlighted by Global Fashion Agenda, a good cookie policy should explain “what cookies are and how we use them, the types of cookies we use, the information we collect using cookies and how that information is used, and how to control cookie preferences.”

What Are Cookies?

Cookies are small text files that are placed on your device (computer, tablet, or mobile) when you visit our website. These files allow our website to “remember” information about your visit, enhancing navigation and improving your overall user experience while browsing our fashion collections and style guides.

These small data files are not harmful to your device and cannot transfer viruses or malware to your computer. They simply help us provide you with a better experience when you browse our fashion content, from seasonal trends to lifestyle suggestions.

Types of Cookies We Use on TrendyX

At TrendyX, we use various types of cookies that can be categorized as follows:

Essential Cookies

These cookies are necessary for the basic functionality of our website and cannot be disabled. Without these cookies, certain features of our fashion platform would not work properly, including:

User authentication and account management
Shopping cart functionality for our fashion store
Website security features
Basic site navigation

Preference Cookies

These cookies remember your settings and preferences to enhance your experience on our site, such as:

Language preferences
Region-specific fashion content preferences
Layout and color scheme choices
Video quality settings for fashion demonstrations

Analytics Cookies

We use analytics cookies to understand how visitors interact with our fashion website. These cookies help us:

Collect anonymous data about how users navigate through our seasonal trends content
Track which fashion articles are most popular
Measure the effectiveness of our content strategy
Identify technical issues with our website
Improve the overall user experience

Marketing Cookies

These cookies track your browsing habits to deliver advertising more relevant to your fashion interests. They:

Remember which fashion products you’ve viewed
Prevent the same advertisements from appearing repeatedly
Help us measure the effectiveness of our advertising campaigns
Allow our advertising partners to build a profile of your interests

Social Media Cookies

When you share our lifestyle tips content or use social media features on our website, these platforms may set cookies that:

Enable sharing functionality
Connect to your social media accounts
Allow you to interact with our fashion content on social platforms
Help these platforms measure engagement with our content

The table below provides more specific information about the cookies we use on TrendyX:

Cookie Name	Category	Purpose	Duration	Provider
trendy_session	Essential	Maintains user sessions	Session	trendyx.online
trendy_auth	Essential	Authenticates logged-in users	30 days	trendyx.online
trendy_prefs	Preference	Stores user preferences	1 year	trendyx.online
_ga	Analytics	Google Analytics – Distinguishes users	2 years	Google
_gid	Analytics	Google Analytics – Identifies user session	24 hours	Google
_fbp	Marketing	Facebook Pixel – Tracks visitors across websites	3 months	Facebook
ads_prefs	Marketing	Stores ad preference settings	6 months	trendyx.online
yt-player	Social Media	YouTube player preferences for fashion videos	Persistent	YouTube

Third-Party Cookies on TrendyX

Our fashion website allows certain third parties to set cookies on your device during your visit. These third parties include:

Analytics Partners

Google Analytics: We use Google Analytics to understand how visitors use our website. This service places cookies to collect anonymous information about how you interact with our fashion content, helping us improve our website.

Advertising Networks

Google Ads: Used to deliver relevant fashion advertisements based on your interests and content you’ve viewed.
Facebook Pixel: Helps us measure the effectiveness of our advertisements on Facebook and Instagram.
Pinterest Tag: Enables targeted advertising on Pinterest based on your interactions with our fashion content.

Content Providers

YouTube: When you watch fashion demonstrations or styling videos embedded from YouTube, their cookies may be set to remember your video preferences and viewing history.
Vimeo: Similar to YouTube, Vimeo may set cookies when you interact with embedded fashion video content on our site.

Social Media Platforms

When you use social sharing buttons on our fashion articles or product pages, the following platforms may set cookies:

Facebook
Instagram
Pinterest
Twitter
TikTok

In accordance with privacy regulations such as the GDPR, we obtain your informed consent before setting non-essential cookies on your device. As highlighted by UserConsent.eu, best practices for 2025 include getting clear and valid consent, respecting users’ preferences, and understanding consent analytics.

When you first visit TrendyX, you’ll see a cookie consent banner that allows you to:

Accept All Cookies: Consent to all cookies described in this policy
Reject Non-Essential Cookies: Only allow essential cookies required for basic website functionality
Customize Preferences: Select which categories of cookies you want to allow
Learn More: Access this detailed Cookie Policy

You can change your cookie preferences at any time by clicking on the “Cookie Settings” link in our website footer.

How to Manage Cookies

In addition to using our cookie consent tools, you can manage cookies through your browser settings. Here’s how you can delete or block cookies on common browsers:

Google Chrome

Click the three dots in the top-right corner
Select “Settings”
Click “Privacy and security”
Click “Cookies and other site data”
Choose your preferred settings

Mozilla Firefox

Click the menu button in the top-right corner
Select “Options” or “Preferences”
Click “Privacy & Security”
Under “Cookies and Site Data,” choose your preferred settings

Safari

Click “Safari” in the menu bar
Select “Preferences”
Click the “Privacy” tab
Choose your cookie settings

Microsoft Edge

Click the three dots in the top-right corner
Select “Settings”
Click “Cookies and site permissions”
Click “Manage and delete cookies and site data”
Choose your preferred settings

Please note that restricting cookies may impact your experience on TrendyX and limit some functionality, particularly for features like personalized fashion recommendations and shopping carts.

Impact on Your Experience and SEO

According to Cookie Script, properly implemented cookie consent mechanisms have minimal impact on SEO rankings. At TrendyX, we’ve designed our cookie banner to:

Load efficiently without affecting page speed
Remain mobile-friendly across all devices
Avoid blocking access to our content
Provide clear, straightforward information
Meet Google’s guidelines for cookie consent implementation

This approach ensures we maintain both regulatory compliance and a positive user experience, which contributes to better search engine rankings.

We may update this Cookie Policy periodically to reflect changes in our practices or regulatory requirements. When we make significant changes, we will:

Update the “Last Updated” date at the top of this policy
Post a notice on our homepage
Send an email notification to registered users
Display a banner notifying visitors of the changes

We encourage you to review this policy regularly to stay informed about how we use cookies and the choices available to you.

How We Keep Your Data Secure

At TrendyX, we implement appropriate technical and organizational measures to protect the information collected through cookies. These measures include:

Secure data transmission using HTTPS encryption
Regular security assessments of our website
Limited access to cookie data among our team members
Careful selection of third-party partners with strong privacy practices
Regular updates to our security protocols

When used responsibly, cookies help us create a better fashion shopping experience for our visitors by:

Remembering your preferred fashion categories to show relevant content first
Keeping track of articles you’ve read to suggest related fashion content
Saving your preferences for product displays and filtering options
Recognizing your device to prevent repeated login requests
Improving our website based on aggregated user behavior data
Providing specialized content based on your interests, such as seasonal trends or sustainable fashion

Compliance with Global Privacy Regulations

GDPR Compliance

For visitors from the European Economic Area (EEA), we comply with the General Data Protection Regulation (GDPR). Our cookie consent mechanism:

Requires explicit consent before setting non-essential cookies
Provides clear information about cookie purposes
Offers granular consent options
Makes it easy to withdraw consent at any time

CCPA/CPRA Compliance

For California residents, we comply with the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA). This includes:

Transparent disclosure about the data we collect
The right to opt out of the sale of personal information
The ability to request deletion of collected data
Clear notice at or before the point of collection

Customizing Your Privacy Experience

As noted by iubenda, customizing privacy and cookie policy links gives users more freedom and flexibility. At TrendyX, we’ve implemented easy navigation between our Privacy Policy and Cookie Policy to ensure you can easily find the information you need.

Frequently Asked Questions About Cookies

What happens if I decline cookies on TrendyX?

If you decline non-essential cookies, you can still access and use most features of TrendyX. However, some personalized features may be limited. Essential cookies will still be set as they are necessary for the website to function properly.

Do cookies collect my personal information?

Some cookies may collect information that, when combined with other data, could potentially identify you. However, many cookies collect only anonymous data about your browsing behavior. Our Privacy Policy provides detailed information about how we handle personal data.

Can cookies see what I do on other websites?

First-party cookies set by TrendyX can only track your activity on our website. However, third-party cookies (such as those set by advertising networks) may track your activities across different websites to provide personalized advertising.

How do I know if my browser accepts cookies?

Most modern web browsers accept cookies by default. You can check your browser’s settings or preferences to see your current cookie settings. Look for sections labeled “Privacy,” “Security,” or “Cookies” in your browser settings.

Will clearing cookies affect my TrendyX account?

Clearing cookies will sign you out of your TrendyX account, and you’ll need to log in again. Your account information remains safe on our servers, but your saved preferences on the device may be reset.

How often does TrendyX update its Cookie Policy?

We review our Cookie Policy regularly and update it whenever we make significant changes to how we use cookies or when regulations change. The “Last Updated” date at the top of this policy indicates when it was most recently revised.

Do you use cookies for targeted advertising?

Yes, with your consent, we use marketing cookies to deliver advertisements that are more relevant to your interests based on your browsing activity and interaction with our fashion content.

Are cookies safe for my device?

Yes, cookies are generally safe and cannot harm your device or spread viruses. They are simply small text files that store information about your preferences and browsing behavior. However, we understand privacy concerns and provide options for you to control which cookies are set on your device.

Can I see what cookies are stored on my device?

Yes, most browsers allow you to view and manage the cookies stored on your device through their settings or preferences menu. You can typically see a list of all cookies, along with information about which website created them and when they expire.

Why do you need my consent for cookies?

Privacy regulations like the GDPR require websites to obtain explicit consent from users before setting non-essential cookies. This ensures transparency and gives you control over how your data is collected and used online.

Connect With Us

If you have any questions, concerns, or feedback about our Cookie Policy or privacy practices, we encourage you to reach out:

Email: [email protected]
Contact Form: Contact Us Page
Postal Address: TrendyX, 123 Fashion Avenue, Style City, SC 12345

Thank you for trusting TrendyX as your source for fashion trends and lifestyle products. We remain committed to transparent privacy practices while delivering the fashion experience you love.

Citations:

Answer from Perplexity: pplx.ai/share